New Belgium Brewing’s newest program focuses on making every patron feel safe and comfortable. The “Poured for All Initiative,” launched in mid-June and focuses on diversity and inclusion training to make bars and restaurants more accessible and safe spaces for marginalized groups in particular.
The free program, developed through the DEI programs at HospitableMe, will be available later this year for bartenders, managers and other staff members. Taproom employees at New Belgium and Bell’s Brewery will receive the training immediately, according to the June 8 press release. It will accompany bystander training already available at the company.
