Create winning off-premise programs.
With Tastings, brands can build sampling programs that generate awareness and drive conversions.
Fully customizable tasting programs that generate brand awareness.
Tastings lets you deploy successful sampling programs and gather the consumer feedback and data you need. Create a program, set a budget, and allocate sampling events by market, store type and field user. Your field team or talent will use the Tastings mobile app., a powerful, in-the-field execution tool, to complete events and gather valuable insights and feedback on every execution.
Product, Competitor Check & Image Capture
Tasting Event Execution
Store Manager & Talent Checkout
Analyze & optimize programs when you use Tastings in tandem with Overproof CPF.
What if your CRM told you what accounts to target and when? What if sampling events were scheduled knowing the day and time your target demographic shops at that store? With Overproof CPF & App., Tastings becomes part of a larger sales and marketing strategy that is built on insights and empowers decision-making without guesswork.
Learn more about Overproof’s Solutions here.