Resources for Alcohol Brands & The Hospitality Industry

Restaurant Loyalty Program Ideas

Restaurant Loyalty Program Ideas

Restaurant loyalty programs provide businesses with a way to offer discounts and deals based on customer behavior. By collecting data, restaurants can better understand customer preferences and cultivate loyalty by offering rewards.

Luxury Spirits on the Rise

Luxury Spirits on the Rise

What exactly does “luxury” mean and why has it become such a popular selling point in the beverage alcohol industry? Find out the answers as we explore the rise of luxury spirits.

Non-Alcoholic Cocktails

Non-Alcoholic Cocktails

For those trying to maintain sobriety due to personal and health reasons or to address a substance abuse disorder, replacing alcohol with non-alcoholic beverages in social settings is typically limited to options like tea or decaf coffee. Fortunately, the beverage industry has stepped up with delicious non-alcoholic cocktail recipes and ready-to-drink brands that will provide people with the experience they enjoy but without the alcohol.

DTC Shipping for Alcohol Brands

DTC Shipping for Alcohol Brands

When it comes to DTC shipping for alcohol, there are certain regulations that must be followed and licenses that must be procured. Learn about them here.

Top Restaurant Industry Podcasts

Top Restaurant Industry Podcasts

Listening to restaurant industry podcasts is a great way to stay up to date on the latest trends, business strategies and technology being used by restaurateurs. Find out about our top picks.

Non-Alcoholic Cocktails

Non-Alcoholic Cocktails

For those trying to maintain sobriety due to personal and health reasons or to address a substance abuse disorder, replacing alcohol with non-alcoholic beverages in social settings is typically limited to options like tea or decaf coffee. Fortunately, the beverage industry has stepped up with delicious non-alcoholic cocktail recipes and ready-to-drink brands that will provide people with the experience they enjoy but without the alcohol.

A photo of Julio Cabrera presenting a CompanyToast on his laptop

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast, the virtual happy hour program launched by Overproof to create job opportunities for bartenders while offering remote-work companies a way to boost team morale, is partnering with Café La Trova – the Miami bar and restaurant that embraces cantinero cocktail culture using time-honored traditions – to create a one-of-a-kind virtual experience. Thanks to support from Santa Teresa 1796 rum, Bacardi and Shaker & Spoon, all sales will go to bartender relief efforts.

Restaurant Loyalty Program Ideas

Restaurant Loyalty Program Ideas

Restaurant loyalty programs provide businesses with a way to offer discounts and deals based on customer behavior. By collecting data, restaurants can better understand customer preferences and cultivate loyalty by offering rewards.

Top Restaurant Industry Podcasts

Top Restaurant Industry Podcasts

Listening to restaurant industry podcasts is a great way to stay up to date on the latest trends, business strategies and technology being used by restaurateurs. Find out about our top picks.

Alcohol Packaging 101

Alcohol Packaging 101

Learn more about the best practices for alcohol packaging design, and creative new ideas for sustainable packaging that are shaping the industry..

Bar and Restaurant Analytics

Bar and Restaurant Analytics

Your POS is collecting data that can be used to improve employee retention, streamline supply chain management, track inventory and ordering, and much more Find out how this works through bar and restaurant analytics.

Women in Tech Scholarships

Women in Tech Scholarships

Women in tech scholarships are much more than just a nice gesture or “free money.” They have become an essential tool for closing the gap between men and women who work in tech industries.

A photo of North Carolina

Alcohol Sales NC: How COVID-19 Affected Local Liquor Laws

When bars and restaurants in North Carolina were forced to close their doors to patrons at the start of the COVID-19 pandemic, the local government made important changes to the state’s liquor laws that were designed to help businesses safely serve customers through takeout and delivery orders and support alcohol sales.

A photo of a bar.

Preparing for On-Premise Sales in 2021?

2020 has been a rough year for all industries. For businesses in the beverage alcohol industry that rely on on-premise sales, it’s been especially turbulent. Here are some thoughts going into 2021.

A photo of multiple people seated around a table with their laptops and notebooks.

How to Work with Liquor Distributors 101

You have created a mouth-watering spirit and now you are looking to establish your brand by putting it on retail shelves. Not so fast. Before you can connect with retailers and consumers, you will need to find the right liquor distributor.

A photo of an empty bar

How to Be a Successful Liquor Brand Ambassador

It sounds like something akin to James Bond: get paid to travel the country drinking high-end liquors while schmoozing with the rich and beautiful. While that certainly describes some of the experiences of a liquor brand ambassador’s life, it is not the full story.

A photo of Julio Cabrera presenting a CompanyToast on his laptop

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast, the virtual happy hour program launched by Overproof to create job opportunities for bartenders while offering remote-work companies a way to boost team morale, is partnering with Café La Trova – the Miami bar and restaurant that embraces cantinero cocktail culture using time-honored traditions – to create a one-of-a-kind virtual experience. Thanks to support from Santa Teresa 1796 rum, Bacardi and Shaker & Spoon, all sales will go to bartender relief efforts.

A photo of Marc De Kuyper

Overproof Raises $1.25M in Fourth Seed Round

Overproof, the first and only AI-driven business intelligence and strategic planning platform for the beverage alcohol industry – today announced the initial closing of an additional $1.25M from existing investors in its fourth round of seed funding.

A photo of coins

COVID-19: Government Relief for Businesses

While there is a lot of uncertainty surrounding COVID-19 and its subsequent impacts on individuals and businesses, what we do know is that the governments and charities, are all stepping up to help provide relief.

Women in Tech Scholarships

Women in Tech Scholarships

Women in tech scholarships are much more than just a nice gesture or “free money.” They have become an essential tool for closing the gap between men and women who work in tech industries.

Women in Tech Conferences

Women in Tech Conferences

Women are making their voices heard at women in tech conferences around the world. Here's a closer look a which conferences should be on your calendar.

Women in Technology: Statistics

Women in Technology: Statistics

While women make up a large portion of the workforce and are attending college at about the same rate as men, they represent a disproportionately small percentage of technology experts. Find out how we can increase leadership roles for women in tech.

Luxury Spirits on the Rise

Luxury Spirits on the Rise

What exactly does “luxury” mean and why has it become such a popular selling point in the beverage alcohol industry? Find out the answers as we explore the rise of luxury spirits.

Non-Alcoholic Cocktails

Non-Alcoholic Cocktails

For those trying to maintain sobriety due to personal and health reasons or to address a substance abuse disorder, replacing alcohol with non-alcoholic beverages in social settings is typically limited to options like tea or decaf coffee. Fortunately, the beverage industry has stepped up with delicious non-alcoholic cocktail recipes and ready-to-drink brands that will provide people with the experience they enjoy but without the alcohol.

DTC Shipping for Alcohol Brands

DTC Shipping for Alcohol Brands

When it comes to DTC shipping for alcohol, there are certain regulations that must be followed and licenses that must be procured. Learn about them here.

Alcohol Packaging 101

Alcohol Packaging 101

Learn more about the best practices for alcohol packaging design, and creative new ideas for sustainable packaging that are shaping the industry..

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