Overproof Blog

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast, the virtual happy hour program launched by Overproof to create job opportunities for bartenders while offering remote-work companies a way to boost team morale, is partnering with Café La Trova – the Miami bar and restaurant that embraces cantinero cocktail culture using time-honored traditions – to create a one-of-a-kind virtual experience. Thanks to support from Santa Teresa 1796 rum, Bacardi and Shaker & Spoon, all sales will go to bartender relief efforts.

Overproof Launches Sixdots

Overproof Launches Sixdots

Sixdots is a free-to-use ordering and marketing platform specifically designed for bars and restaurants to recover from the impact of COVID-19.

Customer Satisfaction Surveys for Restaurants

Customer Satisfaction Surveys for Restaurants

Customer satisfaction is key to any successful restaurant. With online customer satisfaction surveys for restaurants, customers can quickly and easily answer questions that help you understand what you are doing right and the wants and needs of customers.

Restaurant Safety during COVID-19

Restaurant Safety during COVID-19

As more states move forward with reopening phases despite the pandemic not being fully contained in the U.S., many people are left wondering whether it is actually safe to start eating out at restaurants again.

Email Marketing for Restaurants

Email Marketing for Restaurants

Email marketing for restaurants is an easy and cost-effective way to promote your business and send targeted messages. Learn more about the benefits of this marketing tool and how to create successful email campaigns.

QR Codes and Restaurant Menu Software

QR Codes and Restaurant Menu Software

In response to COVID-19 safety concerns, restaurants are using QR codes and restaurant menu software technology to replace traditional reusable menus and avoid having to print out disposable menus that are both costly and wasteful.

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast, the virtual happy hour program launched by Overproof to create job opportunities for bartenders while offering remote-work companies a way to boost team morale, is partnering with Café La Trova – the Miami bar and restaurant that embraces cantinero cocktail culture using time-honored traditions – to create a one-of-a-kind virtual experience. Thanks to support from Santa Teresa 1796 rum, Bacardi and Shaker & Spoon, all sales will go to bartender relief efforts.

Company Happy Hours For Employees

Company Happy Hours For Employees

Happy hour is widely known as a period of time during which the price of drinks and food is reduced, providing the perfect opportunity to unwind with friends and colleagues after the workday. In

Customer Satisfaction Surveys for Restaurants

Customer Satisfaction Surveys for Restaurants

Customer satisfaction is key to any successful restaurant. With online customer satisfaction surveys for restaurants, customers can quickly and easily answer questions that help you understand what you are doing right and the wants and needs of customers.

Email Marketing for Restaurants

Email Marketing for Restaurants

Email marketing for restaurants is an easy and cost-effective way to promote your business and send targeted messages. Learn more about the benefits of this marketing tool and how to create successful email campaigns.

National Work From Home Day

National Work From Home Day

The COVID-19 pandemic has forced many employees to work from home. This can be a real adjustment if you are used to the routine of going to the office everyday.

How to Optimize Your Brand Tasting Activation

How to Optimize Your Brand Tasting Activation

Brand activationis a marketing discipline that refers to a specific interactive campaign, event or collaboration through which your brand generates awareness and builds lasting connections with your target audience.

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast, the virtual happy hour program launched by Overproof to create job opportunities for bartenders while offering remote-work companies a way to boost team morale, is partnering with Café La Trova – the Miami bar and restaurant that embraces cantinero cocktail culture using time-honored traditions – to create a one-of-a-kind virtual experience. Thanks to support from Santa Teresa 1796 rum, Bacardi and Shaker & Spoon, all sales will go to bartender relief efforts.

Alcohol Marketing 101: What to Know

Alcohol Marketing 101: What to Know

The idea of alcohol marketing is to bring a brand into the sight of potential customers. Whether the brand falls into the liquor market, beer market, or wine market, the same tactics prevail.

Overproof Launches Sixdots

Overproof Launches Sixdots

Sixdots is a free-to-use ordering and marketing platform specifically designed for bars and restaurants to recover from the impact of COVID-19.

Restaurant Safety during COVID-19

Restaurant Safety during COVID-19

As more states move forward with reopening phases despite the pandemic not being fully contained in the U.S., many people are left wondering whether it is actually safe to start eating out at restaurants again.

QR Codes and Restaurant Menu Software

QR Codes and Restaurant Menu Software

In response to COVID-19 safety concerns, restaurants are using QR codes and restaurant menu software technology to replace traditional reusable menus and avoid having to print out disposable menus that are both costly and wasteful.

How to Be a Successful Liquor Brand Ambassador

How to Be a Successful Liquor Brand Ambassador

It sounds like something akin to James Bond: get paid to travel the country drinking high-end liquors while schmoozing with the rich and beautiful. While that certainly describes some of the experiences of a liquor brand ambassador’s life, it is not the full story.

Overproof Launches Sixdots

Overproof Launches Sixdots

Sixdots is a free-to-use ordering and marketing platform specifically designed for bars and restaurants to recover from the impact of COVID-19.

How to Optimize Your Brand Tasting Activation

How to Optimize Your Brand Tasting Activation

Brand activationis a marketing discipline that refers to a specific interactive campaign, event or collaboration through which your brand generates awareness and builds lasting connections with your target audience.

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast, the virtual happy hour program launched by Overproof to create job opportunities for bartenders while offering remote-work companies a way to boost team morale, is partnering with Café La Trova – the Miami bar and restaurant that embraces cantinero cocktail culture using time-honored traditions – to create a one-of-a-kind virtual experience. Thanks to support from Santa Teresa 1796 rum, Bacardi and Shaker & Spoon, all sales will go to bartender relief efforts.

Overproof Raises $1.25M in Fourth Seed Round

Overproof Raises $1.25M in Fourth Seed Round

Overproof, the first and only AI-driven business intelligence and strategic planning platform for the beverage alcohol industry – today announced the initial closing of an additional $1.25M from existing investors in its fourth round of seed funding.

COVID-19: Government Relief for Businesses

COVID-19: Government Relief for Businesses

While there is a lot of uncertainty surrounding COVID-19 and its subsequent impacts on individuals and businesses, what we do know is that the governments and charities, are all stepping up to help provide relief.

Restaurant Safety during COVID-19

Restaurant Safety during COVID-19

As more states move forward with reopening phases despite the pandemic not being fully contained in the U.S., many people are left wondering whether it is actually safe to start eating out at restaurants again.

Wine Tasting for Beginners

Wine Tasting for Beginners

If you are new to wine tasting, it can feel like a foreign and intimidating world. There is a wide variety of wines and tasters that each have their own language when it comes to describing wines.

What to Do if You Face Workplace Harassment

What to Do if You Face Workplace Harassment

Unfortunately, workplace harassment is a reality for many people. However, there are protections in place for workers so that they can take action and advocate for themselves even when there is a power imbalance.

National Work From Home Day

National Work From Home Day

The COVID-19 pandemic has forced many employees to work from home. This can be a real adjustment if you are used to the routine of going to the office everyday.

How to Optimize Your Brand Tasting Activation

How to Optimize Your Brand Tasting Activation

Brand activationis a marketing discipline that refers to a specific interactive campaign, event or collaboration through which your brand generates awareness and builds lasting connections with your target audience.

How to Optimize Your Brand Tasting Activation

How to Optimize Your Brand Tasting Activation

Brand activationis a marketing discipline that refers to a specific interactive campaign, event or collaboration through which your brand generates awareness and builds lasting connections with your target audience.

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast & Café La Trova Create Virtual Cantinero Experience

CompanyToast, the virtual happy hour program launched by Overproof to create job opportunities for bartenders while offering remote-work companies a way to boost team morale, is partnering with Café La Trova – the Miami bar and restaurant that embraces cantinero cocktail culture using time-honored traditions – to create a one-of-a-kind virtual experience. Thanks to support from Santa Teresa 1796 rum, Bacardi and Shaker & Spoon, all sales will go to bartender relief efforts.

Alcohol Marketing 101: What to Know

Alcohol Marketing 101: What to Know

The idea of alcohol marketing is to bring a brand into the sight of potential customers. Whether the brand falls into the liquor market, beer market, or wine market, the same tactics prevail.

How to Be a Successful Liquor Brand Ambassador

How to Be a Successful Liquor Brand Ambassador

It sounds like something akin to James Bond: get paid to travel the country drinking high-end liquors while schmoozing with the rich and beautiful. While that certainly describes some of the experiences of a liquor brand ambassador’s life, it is not the full story.

How Business Intelligence Can Help Alcohol Brands

How Business Intelligence Can Help Alcohol Brands

Business intelligence provides incredibly valuable information for your business. More than just giving you a deluge of data, BI helps you make sense of the numbers and make smarter business decisions. Business intelligence allows you to understand every facet of your business better and predict your customers’ wants. You know there is gold in the alcohol business. BI helps you mine it.

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