Lionel Messi has a new venture off the field. On Tuesday, the Argentine soccer icon announced the release of his new sports drink: Más+ by Messi.
According to a press release, Messi claims he would struggle to find the proper product to hydrate him on the field, so he sought to create his own drink to provide the perfect balance between function and flavor. Messi adds that he believes hydration should be a focus for any consumer, not just those playing sports.
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