Amante 1530, a new amaro brand co-founded by music legend Sting, launched in the U.S. and Italy on Wednesday.
The release marks the Grammy-winner’s newest venture within the drinks space. He and wife Trudie Styler own Tuscany wine estate Il Palagio, and in June, Sting’s company Steerpike Limited applied to trademark a drinks brand called Every Little Thing She Does Is Magic. The application included wines, liqueurs, cocktails, gin, rum, vodka, and more.