Pernod Ricard to Sell Mumm Napa to Trinchero Family Wine & Spirits

Pernod Ricard plans to sell Mumm Napa to Trinchero Family Wine & Spirits for an undisclosed amount, the multinational wine and spirits producer announced today. The sale — which will hand total ownership of the Napa winery and its facilities to Trinchero — is expected to close in spring 2026. Trinchero will absorb the rights to market and distribute Mumm Napa in the U.S., Mexico, Canada, and parts of the Caribbean.

“Mumm Napa is a strategic addition, bringing scale, distribution strength, and brand equity,” says Bob Torkelson, president and CEO of Trinchero, in the company’s release. “As one of California’s top sparkling brands with a loyal consumer base, we’re confident it will play an important role as we continue to drive sustained growth for Trinchero Family Wine & Spirits.”

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