As more non-alcoholic beverage companies dip their toe into the booze business, Monster Energy is joining the pack with its own ready-to-drink (RTD) offering.
During an earnings call on Thursday, Monster Energy announced the upcoming launch of The Beast Unleashed, a fermented malt beverage (FMB) set to launch in late 2022. The new product will come in four flavors, according to an Aug. 4 press release.
Stay up to date with the latest in marketing, sales, service tips and news for the beverage alcohol industry.
Family-owned wine producer Marchesi Antinori just announced its forthcoming ownership of Stag’s Leap Wine Cellars. According to a May 9 press release, Marchesi will receive
This isn’t your average one-night pub crawl. David Bingham recently completed his goal of visiting every existing Wetherspoon pub location, according to the BBC. Wetherspoon,
You might need a double-take the next time you’re browsing the bourbon aisle. Four Roses Distillery debuted a new look for its bottles on Tuesday
