On Friday, Costco customers shopping in the alcohol aisles found themselves face to face with a frankfurter. Last week, Costco added to its shelves a new bourbon called “I Got That Dog in Me,” bearing a label with the chain’s famous $1.50 hot dog and soda combo.
Now, Costco loyalists are vying to guzzle the viral glizzy in bourbon form: Since the product’s unannounced release, redditors have been flaunting their prized purchases to the r/Costco_alcohol, r/Costco, and r/whiskey forums. According to one user who noticed the release hit shelves Friday night, the bourbon had sold out by 9:45 the following morning.
