A Cambridge University research group published a study Tuesday revealing the impact of decreasing the serving size of beer in pubs, bars, and restaurants in England.
The U.K., known for its prolific pub culture, has historically served its brews in a standard-sized pint glass, which is objectively large compared to stateside pours. Though the U.K. has also embraced half-pints, the conventional pint of beer in a British pub comes in at 20 imperial fluid ounces (568 milliliters), as opposed to the 16 U.S. fluid ounces (473 milliliters) typical at an average American bar. In light of this centuries-old tradition of heavy pouring, the research group set out to see if serving beer in smaller vessels could reduce alcohol consumption at bars and restaurants, in turn improving patrons’ health.
