The NFL Has A New Official Wine Sponsor: E. & J. Gallo

This August, prepare to break out a bottle of Barefoot while kicking back with a football game.

E. & J. Gallo Winery, a conglomerate which owns popular brands such as Barefoot, Apothic, and William Hill Estate, is now the official wine sponsor of the National Football League (NFL). Heading into the 2022 season, chief marketing officer Stephanie Gallo says she anticipates a multi-year partnership with opportunities for growth.

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