Execute Stress-Free & Data-Driven Sampling Programs

The best way to build scalable, data-driven sampling programs. With Tastings, you can create your first in-store sampling program in just 3 minutes. Get ahead of the competition with real-time insights.

THE CHALLENGE

Honestly, Is This The Best Way to Manage Your Store Samplings?

20+ Hours Per Week Coordinating Resources & Schedules
Weekly or Monthly Talent Onboardings & Trainings
Constantly Checking In With Talent During Events & On Nights & Weekends
Chasing Talent to Submit Photos, Recaps & Expenses
Messy, Inaccurate or Untrustworthy Execution Data

And After All That Effort, You’re Left Wondering...

THE SOLUTION

Tastings Helps You Take Control of Your In-Store Sampling Strategy.

Optimized program creation and easy duplication.
Seamless talent onboarding, scheduling, education and preparation.
Customizable task requirements & feedback questions.
Live event monitoring.
Time-stamped capture of each consumer interaction.
Store manager verification of conversions.
Photos, recap and expenses submitted at event completion.

Gather & Centralize In-Store Sampling Data to Get Actionable Insights

HOW IT WORKS

Build in-store sampling programs, assign accounts and schedule talent in one place.

Streamline your program management with Overproof Tastings. Easily create new sampling programs or bulk upload your current events, assign accounts, and schedule talent—all within a single, centralized platform. Say goodbye to scattered information and hello to efficient program execution.

Easily provide execution details & brand materials to your team.

Empower your team with all the essential details for flawless activations. From brand materials to preferred in-store location, dress code, serve style, and store contact information, Overproof Tastings keeps your team informed. Plus, they’ll receive text notifications when they are assigned an event or there are event changes.

Customize activation tasks & feedback questions to suit your needs.

With Overproof Tastings, you have the flexibility to choose which tasks you want your team to complete at the store, so you can be sure they’ll capture the information you need. Whether its inventory data, pricing information, competitor insights, photos, or consumer feedback, the app will prompt them to complete each survey.

Real-time event tracking and status updates.

Stay in the know about your in-store sampling events with real-time tracking and status updates. Overproof Tastings allows you to monitor activations as they happen, giving you visibility into event progress, talent activity, and key milestones. With up-to-date information at your fingertips, you can proactively address any issues and ensure smooth execution.