The show goes on: New products that would’ve launched at ProWein
Rascallion Wines
The young South African wine company is launching its new varietal range, the ‘With Love from the Cape’ Collection aimed at general retail and the on-trade, as well as the latest vintages from its Word and Vinyl Collection.
Managing director Ross Sleet told db that when the team had heard that the show had been first postponed and then cancelled, they ramped up a planned corporate social responsibility announcement and focus, and put in place plans to send the wines that we would have showed at ProWein to various existing and new customers.
“DHL have been very busy for us as samples have literally gone out East and West from our base in Stellenbosch,” he said.
