In the early months of 2020, COVID-19 began spreading across the world. Since then, the pandemic has had a major effect on countries and industries, including the beverage alcohol industry.
Distribs Across the Country Share Best Practices
We’ve talked to a ton of distributors over the past week to get a feel for how they’re adapting in the wake of the COVID-19 outbreak. One common theme, no
California, New York, Illinois, Ohio, Massachusetts, Washington, and Indiana Shut Down On-Premise
Dear Client: Your editor told the Chicago Tribune on Friday that this past weekend would be crucial in telling the tale of how the coronavirus has and will affect the
The show goes on: New products that would’ve launched at ProWein
Despite ProWein’s cancellation due to the ongoing threat posed by coronavirus (Covid-19), business in the trade goes on, even though the show on this occasion has not. Here’s db’s rundown
Coors Light Halting “Official Beer of ‘Working’ Remotely” Spots
Dear Client: The coronavirus/COVID-19 is affecting marketing, too, apparently. At Molson Coors Beverage Co’s Houston distributor convention last month, we teased a key, new spring Coors Light ad. The spot
Entering the U.S. Market with a New Alcohol Brand
Entering the U.S market with a new brand can be an intimidating process, but when you are armed with a great product and knowledge about what it takes to be an importer, you can take advantage of a lucrative market. Use these tips to get started on your alcohol import business.
How to Get a Distributor to Sell My Product
For many manufacturers, the advantages of working with a distributor make it well worth the money. The key is to understand the role and needs of the distributor and carefully price your products in order to support your business and secure a reputable distributor who will sell your products.
Organisers of Vinexpo New York say coronavirus ‘has not impacted’ event
The two-day Vinexpo New York 2020 opened as planned on Monday at the Jacob Javits Convention Center, but a degree of uncertainty hangs over the event as to whether coronavirus-related
Roganic & Aulis HK celebrate Women’s Day with special wine list
The Hong Kong branches of Roganic and Aulis are honouring International Women’s Day with special wine pairing menus featuring only female winemakers throughout March. Michelin starred chef Simon Rogan’s one-Michelin-starred
Yes, Virginia, There is a Coors Seltzer
Dear Client: Sofia Colucci opened day 2 of the Molson Coors Beverage Company distributor show with a stable of seltzer plays for the future. For those wondering if Coors would
