Beer – Page 11 – Keep It Overproof!

Australia’s Dinner by Heston owes workers $4.5m

The parent company of Melbourne’s Dinner by Heston, which went into voluntary liquidation in December, allegedly owes staff at least AU$4.5 million, a creditors’ report has found. The report, which was obtained by The Age and the Sydney Morning Herald, revealed that Dinner by Heston had been consistently underpaying its workers since it opened in the Crown Casino in 2015. Tipsy Cake, the company that owns the Australian Dinner by Heston, entered voluntary liquidation in December 2019. The company is based on the Caribbean island and tax haven of Nevis, and its ownership details...

Who is PRESS, Constellation’s Minority Investment?

Posted in Beer, Industry.

Dear Client: After news broke late last week that PRESS seltzer was selling a minority stake to Constellation via its Focus on Female Founders program, we called up the source for all the “when, where and why” deets. Recall, PRESS founder Amy Walberg (and business partner Jim Sorenson) sold an undisclosed minority stake to Constellation, … Continue reading “Who is PRESS, Constellation’s Minority Investment?” You are unauthorized to view this page. Read the full article

Made in Chelsea star’s ‘clean’ gin alternative goes on shelf in Sainsbury’s

Posted in Beer, Spirits, Wine.

Former City broker and Made in Chelsea star Spencer Matthews’s low abv ‘CleanGin’ brand has gone on shelf nationwide in Sainsbury’s. Spencer Matthews attending his launch of The Clean Liquor Company, at The Trading House in London. The company is launching the world’s first 1.2% abv ‘CleanGin’, an ultra-low alcohol replacement to gin, with only 4 calories per 50ml. Matthews launched the distilled 1.2% abv ‘spirits’ in November last year, after collaborating with Justin Hicklin, a director of the Gin Guild to plug a gap in the drinks...

DTC wine shipping slows in US as market matures

Posted in Beer, Spirits, Wine.

The growth of direct-to-consumer (DtC) wine shipping slowed in the US last year as the market reached maturation, a new report has found – but the average price per bottle rose. Sunset over a vineyard in Napa Valley, California, USA. Rows of grapevine crops grow and grapes ripen in the cultivated agricultural farm field. Mountains on the horizon glow in the misty dawn. Scenic wine country landscapes are tourist vacation travel destinations. vertical format with sky copy space. The Direct-to-consumer shipping report, a collaboration between Sovos ShipCompliant and Wines Vine Analytics...

Beer Wins the Super Bowl Without Bud Light

Posted in Beer, Industry.

Dear Client: This will be the first year in 20+ years that Bud Light, the largest selling beer brand in the U.S. by far, was not featured in an exclusive Super Bowl ad, although it was represented in many other ways. How can beer win the biggest ad event of the year without its biggest … Continue reading “Beer Wins the Super Bowl Without Bud Light” You are unauthorized to view this page. Read the full article

Bud Light Down 22% On Premise During Super Bowl, per BeerBoard; Mich Ultra Slays

Posted in Beer, Industry.

Dear Client: Was it the lack of a specific ad? Probably not. Anyway, Bud Light was down 22% on premise during The Big Game. Overall beer volumes were down 1.3% during the event, despite beer having been slightly up the prior two years. That’s according to BeerBoard’s annual “Big Game Report” on Super Bowl on … Continue reading “Bud Light Down 22% On Premise During Super Bowl, per BeerBoard; Mich Ultra Slays” You are unauthorized to view this page. Read the full article

Booze retail sales down 20% in Dry January compared to a ‘normal’ month

Posted in Beer, Spirits, Wine.

Sales of booze during January dipped 20% in the UK grocery market this year compared to the ‘normal’ months of February to September, data from Kantar has revealed – but despite the noise around Dry January, alcohol sales are still “considerable”, it said. Young man with a shopping cart is in a supermarket picking up wine. Speaking to the drinks business today, Kantar’s, head of retail and consumer insight Fraser McKevitt said that while this was a sizeable dip, 15 million households had still bought booze during January. “The January [alcohol] sales...

Fine wine investment: Risk-weighting

Posted in Beer, Spirits, Wine.

Liv-ex recently undertook its annual flagellation of esteemed members, under the banner: ‘Fine wine prices in 2019: merchants’ predictions vs reality’. It is to be hoped anyone not in need of a giggle looked no further than the headline. Why do this to themselves, you might ask? Well they do exactly the same in mainstream markets, with exactly the same results. No matter how much an investment bank pays its global strategist there always seems to be a copious amount of egg on faces. Nor are we at Amphora about to argue that we would do any better, because it is an impossible...

Top drinks marketing campaigns and news in January

Posted in Beer, Spirits, Wine.

Diageo launches Seedlip’s first ad campaign Drinks giant Diageo has led the fight to keep sales buoyant during January by launching its first advertising campaigns in the UK and US for non-alcoholic ‘spirit’ brand Seedlip. It is the first time that Diageo has set up an ad campaign for Seedlip, after upping its investment in the popular non-alcoholic brand to a ‘significant’ majority stake in August 2019. Developed by Seedlip’s EU marketing director, Ben Thomson, alongside creative agency And Rising, it features the strapline: ‘Drink to the Future’,...

Hendrick’s releases limited edition Lunar gin

Posted in Beer, Spirits, Wine.

Quirky gin brand Hendrick’s has released a limited edition ‘Lunar’ gin in the UK, which is due to go on sale at Fortnum & Mason on 20 February. Described as “distinctly floral with a delicate spicy finish”, the small batch gin is the second release from master distiller Leslie Gracie’s Cabinet of Curiosities at the brand’s Gin Palace in Scotland. It follows the launch of Gracie’s Midsummer Solstice Gin in 2019. According to brand owner William Grant & Sons, the gin was conceived “beneath the celestial light of the moon and yields...

Category: Beer