Top drinks marketing campaigns and news: May

Supermodel and pub owner Jodie Kidd has teamed up with Virgin Holidays in order to find a British bartender to provide cover for a bar owner in Jamaica, so that he can have his first holiday in 18 years.

The travel operator is offering the chance to work at Floyd’s Pelican bar, which is located off the coast of Jamaica in the Caribbean Sea. The floating bar, which was built in 2001, is only accessible by boat and specialises in Piña Coladas and rum punches.

According to the published job description, the successful candidate must be willing to commute by boat or paddle board, chat with locals and tourists, manage the music playlist, throw the occasional fish to the resident pelicans, welcome passing boats with refreshments and be able to multitask. “It can be tricky to hand out beer and appreciate the glistening turquoise water at the same time,” it added.