Find out about the laws that control states have in place for conducting liquor samplings, and get tips on how to host a successful retail sampling event.
Store Sampling 101 Guide for Alcohol Brands
Download Overproof's free Store Sampling 101 Guide to learn how to successfully plan, execute and manage sampling programs while gathering data in the process.
Top Alcohol Sampling Tips for Agencies
Want to improve alcohol sampling events for your experiential marketing or event staffing agency? Check out these tips to maximize results for your clients.
Liquor Sampling Tips: Maximizing Your ROI in 2023
Find out how to drive brand awareness and maximize ROI from your liquor samplings this year by leveraging these industry pro tips for successful campaigns.
What the Future Looks Like for Liquor Tastings
Virtual liquor tastings may become a staple offering for distilleries post-pandemic due to their low overhead cost and success in building brand awareness.