We are committed to being a force of change for good.
At Overproof, we help beverage alcohol brands make a positive impact on their communities. We provide inspiring examples, easy-to-use metrics, and policies that lower barriers to contributing to the economic and social well-being of the beverage and hospitality industries. Our team is diverse, innovative and dedicated to our social mission.
Our social mission is driven by three pillars.
Fighting social challenges in the bartender community.
Decreasing the waste footprint in the beverage alcohol industry.
Improving gender equality across both industries.
We support eachother in good times and bad.
In response to the changing landscape of the hospitality and beverage alcohol industries, we created CompanyToast, a virtual happy hour program for remote-work teams that helps create job opportunities for bartenders and generates direct-to-consumer sales for suppliers.
We endeavor to educate, inspire and do better together.
Overproof regularly publishes resources to help the beverage alcohol and hospitality industries join us in our mission. Read our blog to learn about diversity in the industry and how to manage a diverse workforce, how to achieve business sustainability in the alcohol industry, the dangers of alcoholism, and more.