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  • SOLUTIONS
    • ROUTE-TO-MARKETOverproof is the only AI-driven business intelligence and strategic planning platform for the beverage alcohol industry.
    • ON-PREMISE INSIGHTSF&B Insights delivers unprecendented insight into your brand’s on-premise performance to your inbox, monthly.
    • IN THE FIELDThe Overproof App puts your team’s goals, and the tools they need to achieve them, at their fingertips.
    • OFF-PREMISE ACTIVATIONTastings is an off-premise program execution tool to drive brand awareness and conversions and capture valuable consumer data.
    • DATA PROJECTSGet the full picture of your on-premise performance in any market or on any menu with Overproof’s Menu Analysis.
    • SAMPLE TRACKER: AGENCIESOff-premise program live tracking tool and results dashboard for tasting agencies.
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Spirits

Business Navigating the World of Agencies for Alcohol Brands
March 21, 2023in Business 0 Comments 0 Likes

Navigating the World of Agencies for Alcohol Brands

Learn about the different types of agencies for alcohol brands, where they intersect, how they are different and the value they provide to suppliers.

Overproof by Overproof
Industry National Margarita Day
February 21, 2023in Industry 0 Comments 0 Likes

National Margarita Day

Celebrate National Margarita Day by learning about the history of the most popular cocktail in the U.S., plus get access to interesting margarita stats from the Overproof database.

by Overproof
Research Grand Marnier Vs. Cointreau: The Great Debate
February 18, 2023in Research 0 Comments 0 Likes

Grand Marnier Vs. Cointreau: The Great Debate

Find out what tequila brands are popularly paired with Grand Marnier vs. Cointreau in margaritas, plus which of these orange liqueurs is dominating in each market.

by Overproof
Business Store Sampling 101 Guide for Alcohol Brands
January 27, 2023in Business 0 Comments 0 Likes

Store Sampling 101 Guide for Alcohol Brands

Download Overproof's free Store Sampling 101 Guide to learn how to successfully plan, execute and manage sampling programs while gathering data in the process.

by Overproof
Business Liquor Bottle Manufacturers: A Complete Guide
January 25, 2023in Business 0 Comments 0 Likes

Liquor Bottle Manufacturers: A Complete Guide

Vetting liquor bottle manufacturers can be a labor-intensive process, but here's what you'll need to know to find the right partner for your alcohol brand.

by Overproof
Business Liquor Sampling Tips: Maximizing Your ROI in 2023
January 19, 2023in Business 0 Comments 0 Likes

Liquor Sampling Tips: Maximizing Your ROI in 2023

Find out how to drive brand awareness and maximize ROI from your liquor samplings this year by leveraging these industry pro tips for successful campaigns.

by Overproof
Research National Irish Coffee Day
January 10, 2023in Research 0 Comments 0 Likes

National Irish Coffee Day

Celebrate National Irish Coffee Day on January 25th by imbibing in Overproof's delicious facts about how this iconic drink is served in bars and restaurants across the U.S.

by Overproof
Research South Florida Alcohol Market Data 2022
December 27, 2022in Research 0 Comments 0 Likes

South Florida Alcohol Market Data 2022

This key market report includes a wide variety of account segments and offers insight into South Florida alcohol market data, including what suppliers, brands, categories and cocktails lead by venue placements, total mentions and unique products.

by Overproof
Research Seattle Alcohol Market Data 2022
December 16, 2022in Research 0 Comments 0 Likes

Seattle Alcohol Market Data 2022

Download Overproof's key market report to get access to Seattle alcohol market data, as well as insights into 9 other key U.S. markets.

by Overproof
Research San Francisco Alcohol Market Data 2022
December 15, 2022in Research 0 Comments 0 Likes

San Francisco Alcohol Market Data 2022

Download Overproof's key market report to get access to San Francisco alcohol market data for 2022, as well as insights into 9 other top cities in the U.S.

by Overproof
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CONTACT US
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