Category: Research

Industry

Rum Production: Tips, Challenges, and Optimization

Rum is a versatile spirit that comes in a variety of types and flavors. Learn more about this popular spirit, how it is made, common challenges faced in the rum production process, and how distillers are optimizing production to meet consumer demand.

Industry

Whisky Production: Distillation and Manufacturing Process

There’s a lot that goes into the whisk(e)y production process, from malting and mashing, to distillation, maturation and bottling. Learn all about what goes into making this spirit, as well as what distinguishes the different types of whiskey.

A photo of a paper that says Marketing Strategy with an iron next to it
Business

Go-To-Market Strategy for Alcohol Brands

Once your company has developed a new product, the next phase is to bring it to market. Learn the 7 key steps for creating a successful GTM strategy.

Research

Whiskey NFTs and Wine NFTs

Learn about whiskey NFTs and wine NFTs, how brands are using them to sell rare bottles and unique experiences, and how they are reducing common risks.

Bartenders

How to Handle Substance Abuse in the Hospitality Industry

Continuing to work in the hospitality field while in recovery is a challenge, however, there are several ways to maintain your recovery while staying employed. There are also ways for restaurant owners and hospitality leads to support their staff.

Business

Women in Tech Scholarships

Women in tech scholarships are much more than just a nice gesture or “free money.” They have become an essential tool for closing the gap between men and women who work in tech industries.

Business

Women in Tech Conferences

Women are making their voices heard at women in tech conferences around the world. Here’s a closer look a which conferences should be on your calendar.

Business

Women in Technology: Statistics

While women make up a large portion of the workforce and are attending college at about the same rate as men, they represent a disproportionately small percentage of technology experts. Find out how we can increase leadership roles for women in tech.