Canned ‘Hard Water’ is Here, and We Have Questions

If you’re looking to start off 2023 by trying something new, “hard water” might just be for you. A newcomer on the RTD scene, Florida-based Bluebird Hardwater recently launched a line of three carbonation-free canned beverages made with just spirits and still water.

The brand launched its inaugural line of canned tequila, vodka, and whiskey-based waters this week, according to a Jan. 5 press release. Made with only two ingredients, the drinks clock in at just 78 calories per can. Each of the brand’s four percent ABV offerings includes zero sugar, carbs, or additives. Bluebird seems to cater to the health-conscious consumer — the brand’s website suggests packing Hardwater for hikes, skiing trips, and other outdoor activities.

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