Ruiz brings more than 40 years of supplier and distributor experience to Overproof, a Miami-based technology company that develops artificial intelligence solutions for the beverage alcohol industry.
What is Overproof?
Overproof is an AI-driven business intelligence and strategic planning platform for the beverage alcohol industry. We help customers create, execute, analyze and optimize winning brand strategies. Our innovative product suite will launch in 2020. To learn more, click here.
What is Overproof CPF?
Our Commercial Planning Framework helps brand owners, managers and field teams create tailored and effective go-to-market strategies based on unique and industry-specific insights. Fully customizable to the specific circumstances of each brand, the CPF includes concrete goal-setting functionality and Marketing & Sales activation planning tools. The CPF also provides the interface towards sales and field teams to go to market with.
What is Overproof App?
The Overproof App provides Artificial Intelligence-powered and real-time insight into the DNA of any bar or venue, including suppliers, portfolio of brands, beverage programs and menu profile, which drives optimization of commercial planning and field execution. To learn more, click here.